CEO, Interbrand - Sri Lanka
Michel Nugawela is the CEO of MND and Sri Lanka partner for Interbrand Sri Lanka, the world’s largest and most influential brand consultancy.
Michel has delivered brand strategy, brand architecture and brand identity solutions to Sri Lanka’s largest brands across multiple industries, categories and segments.
His expertise also includes understanding, evaluating and determining the role of brands in complex situations such as mergers, acquisitions, spin-offs, and diversifications. His portfolio includes Lion Lager, Lion Stout, Land Rover, Aitken Spence PLC, Aitken Spence Hotels, Hayleys PLC, Carson Cumberbatch PLC, Elephant House, Odel, DPL, Heritance Hotels & Resorts, Kelani Valley Plantations, Ceylinco Life and Goodhope, amongst others.
In May 2015, he introduced “Leadership Branding” – a disruptive Jungian psychological approach new to Sri Lanka, Asia and much of the world – that enhances and transforms executive and team roles by connecting cognitive functions with the unconscious mind.